What does it mean if the market development index is equal to 60?
A)There is only 60% potential market share available for businesses in this industry.
B)This is a highly saturated industry and there is little room for growth.
C)There are many potential customers who have not entered the market.
D)The average market share for businesses operating in this industry is 60%.
E)The maximum market share that any business operating in this industry can attain is equal to 60%.

Question

Quizplus · Accepted Answer

Market development index is a measure of the potential of a market. If it is equal to 60, it means that there are many potential customers who have not yet entered the market, indicating that there is still room for growth and expansion.

What Does It Mean If the Market Development Index Is