Which of the following would be considered a competitiveness metric for a company?
A) marketing return on investment
B) relative service quality
C) marketing return on sales
D) capacity utilization
E) gross profit
Correct Answer:
Verified
Q10: Which of the following is true of
Q11: The net marketing contribution metric enables a
Q12: Customer performance metrics include measures of customer
Q13: Dividing the NMC by the investment in
Q14: Sales revenues,net profits,return on sales,assets as a
Q16: Which of the following is considered to
Q17: One way to grow net profit is
Q18: A share development index of 40 means
Q19: Pre-tax net profit and market share are
Q20: A marketing return on investment of 150
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