Which of the following is true regarding customer buying power?
A)When customer buying power is high,the cost of serving customers decreases.
B)When customer buying power is high,the market attractiveness increases.
C)When customers can easily switch from one supplier to another,the competition decreases.
D)When the purchased product or service is of limited importance to the customer,supplier dependence is much higher.
E)When customer buying power is high,they force increased competition.

Question

Quizplus · Accepted Answer

When customer buying power is high, they can demand better prices or terms, which forces suppliers to compete more aggressively, thus increasing competition.

Which of the Following Is True Regarding Customer Buying Power