Scott believes very strongly that saccharine is an unsafe sugar substitute that may even cause cancer. Even though Scott is diabetic, and thus should be using sugar substitutes, he often opts for sugar-laden foods and drinks to avoid saccharine. "I'll just exercise more later; the sugar isn't a big deal. I'm really being healthier by avoiding saccharine," he thinks to himself. Scott's behavior and thoughts are examples of __________ in the face of cognitive dissonance.
A) harmonizing
B) rationalizing
C) patronizing
D) denial

Question

Quizplus · Accepted Answer

Scott's behavior and thoughts are examples of rationalizing, as he is justifying his use of sugar despite knowing it is not healthy, in order to avoid the cognitive dissonance caused by his belief that saccharine is unsafe.

Scott Believes Very Strongly That Saccharine Is an Unsafe Sugar