Recall that participants in a field experiment by Reno and his colleagues (1993) were more likely to properly dispose of a handbill left on their windshields when they saw a confederate pick up and dispose of a fast-food bag. Results of this experiment reveal the power of __________ to reduce littering behaviors.
A) descriptive norms
B) self-awareness
C) injunctive norms
D) subjective norms

Question

Quizplus · Accepted Answer

The experiment demonstrates the power of injunctive norms, which are norms that involve perceptions of what behaviors are approved or disapproved by others, to influence behavior. Seeing someone else properly dispose of litter signals the socially approved behavior, thereby reducing littering.

Recall That Participants in a Field Experiment by Reno and His