Refer to the scenario below to answer the following questions.
Oust,a brand of air freshener,advertises how its product will get the odor out,not merely cover it up.The advertisement provides facts,information,and an explanation of how Oust can kill bacteria in the air that cause odors.
-What type of response is Oust attempting to generate among consumers?
Correct Answer:
Verified
View Answer
Unlock this answer now
Get Access to more Verified Answers free of charge
Q137: Factors that drive a behavioral response include
Q138: The "Stop.Think.Tylenol." ad is an example of
Q139: Source credibility means that the person delivering
Q140: Describe the SMCR mass communication model.Then compare
Q141: On Wednesday,Jim heard a radio ad about
Q143: Refer to the scenario below to answer
Q144: Explain how cognitive and affective factors are
Q145: Compare and contrast needs and wants.
Q146: Researchers are planning brand and positioning strategies
Q147: What type of learning occurs when a
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents