Which of the following is NOT a step in Linda Correll's Creative Aerobics?
A)Come up with a list of facts about a product.
B)Create new "names" for the product.
C)Look for similarities between dissimilar objects.
D)Create new definitions for product-related nouns.
E)Copy test ideas with a focus group.

Question

Quizplus · Accepted Answer

Copy testing with a focus group is not a step in Linda Correll's Creative Aerobics, as it focuses on generating new ideas and solutions rather than testing existing ones.

Which of the Following Is NOT a Step in Linda