The more highly differentiated a firm is,
A) the greater the need for integration among its units.
B) the lesser the need for integration among its units.
C) there is no need for integration among its units.
D) the more equal the need for integration among its units.
E) the more difference among its units.

Question

Quizplus · Accepted Answer

As a firm becomes more highly differentiated, its various units become more specialized and operate more independently. This makes it more difficult to coordinate their activities and ensure that they are all working toward the same overall goals. Therefore, there is a greater need for integration among these units to ensure that they are all aligned and working together effectively.

The More Highly Differentiated a Firm Is