Sparkle, Inc., a beverage company, uses a distinctly-shaped bottle to sell its beverages. Customers identify its beverages by the shape of its bottle. One of its competitors designs a similarly-shaped bottle for its product. Which of the following types of intellectual property infringement has Sparkle, Inc.'s competitor committed?
A) trademark
B) trade dress
C) patent
D) trade secret

Question

Quizplus · Accepted Answer

The competitor has committed trade dress infringement by designing a similarly-shaped bottle for its product, which is likely to cause confusion among customers in identifying the source of the product. Trade dress is a type of intellectual property that protects the distinctive appearance and overall look and feel of a product, including its packaging, design, shape, and color.