The process whereby people influence each other's perceptions and attempt to achieve a shared perspective is called negotiation.

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Negotiation involves a process of communication and influence between two or more parties in order to reach an agreement or understanding. In this process, parties attempt to understand each other's perspectives and goals, and work towards a mutually acceptable solution. This often involves compromising and influencing each other's perceptions in order to reach a shared outcome.

The Process Whereby People Influence Each Other's Perceptions and Attempt