What type of consumer is represented by the left side of this figure?
A) one who wants the brand, and is willing to pay more to get it
B) one who appreciates a good deal and will give up the brand to retain the lower price
C) one who values low price and brand name both highly
D) one who does not care about brand name or price

Question

What type of consumer is represented by the left side of this figure? 
A) one who wants the brand, and is willing to pay more to get it 
B) one who appreciates a good deal and will give up the brand to retain the lower price 
C) one who values low price and brand name both highly 
D) one who does not care about brand name or price

Quizplus · Accepted Answer

The Answer of What type of consumer is represented by the left side of this figure? 
A) one who wants the brand, and is willing to pay more to get it 
B) one who appreciates a good deal and will give up the brand to retain the lower price 
C) one who values low price and brand name both highly 
D) one who does not care about brand name or price

What Type of Consumer Is Represented by the Left Side