Unlike the external assessment,the internal assessment does not require gathering and assimilating information about the firm's functional areas.

Question

Quizplus · Accepted Answer

The statement is incorrect. The internal assessment also involves gathering and assimilating information about the firm's functional areas such as finance, marketing, operations, HR, etc. It is a comprehensive evaluation of the company's internal strengths and weaknesses.

Unlike the External Assessment,the Internal Assessment Does Not Require Gathering