Which of the following is the first step in developing the QSPM?
A)Examine the Stage 2 matrices and identify the alternative strategies which the organization should consider implementing.
B)Make a list of the firm's key external opportunities/threats and internal strengths/weaknesses in the left column of the QSPM.
C)Compute the Total Attractiveness Scores.
D)Determine the Attractiveness Scores.
E)Assign weights to each key external and internal factor.

Question

Quizplus · Accepted Answer

The first step in developing the QSPM is to make a list of the firm's key external opportunities/threats and internal strengths/weaknesses in the left column of the QSPM. This is necessary for identifying alternative strategies in the subsequent step. Choices A, C, D, and E are steps that follow this initial step.

Which of the Following Is the First Step in Developing