Which one of the following is not a part of consumer knowledge?
A) how much a product costs
B) where to buy
C) attitude towards a brand
D) when to buy

Question

Quizplus · Accepted Answer

Attitude towards a brand is not considered a part of consumer knowledge. Consumer knowledge pertains to information that a consumer has about a product or service, such as its price, availability, and optimal time to buy it. Attitude towards a brand is more related to consumer perception and preference.

Which One of the Following Is Not a Part of Consumer