If I say the word "dog" and you immediately begin thinking of various breeds of dogs - cocker spaniel,golden retriever,bulldog,German shepherd - but you fail to think of things like "hot dog," "Snoop Doggy Dog," or "my ex boyfriend," then your cognition has been affected by the __________ theory that says we make category judgments by comparing new things with examples that are familiar to us.
A) concept
B) prototype
C) family resemblance
D) exemplar

Question

Quizplus · Accepted Answer

The exemplar theory suggests that we make category judgments by comparing new stimuli with examples or instances that we have already encountered and stored in memory.

If I Say the Word "Dog" and You Immediately Begin