The process where researchers examine data with the purpose of discovering what is in the data is called analytic coding.

Name: The process where researchers examine data with the purpose of discovering what is in the data is called analytic coding.
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Analytic coding is a qualitative research process where data is categorized and interpreted, but the process of examining data to discover what is in it is generally referred to as data analysis or exploratory data analysis.

The Process Where Researchers Examine Data with the Purpose of Discovering