A short-term objective is:
A)a specific action managers use to reach their long-term goals.
B)a specific tactic put in place to support the strategic plan.
C)a specific goal that managers need to achieve in no more than a year to reach their long-term goals.
D)a specific component of the budgeted income statement.

Question

Quizplus · Accepted Answer

A short-term objective is a specific goal that managers need to achieve in no more than a year to reach their long-term goals. It is a stepping stone towards achieving the overall strategic plan. Short-term objectives are usually more specific and tangible than long-term goals, and they help to guide the day-to-day actions and decisions of managers.

A Short-Term Objective Is