Used as a measure of a customer's bond and loyalty to a product, ________ identifies and cultivates relationships with customers who are likely to buy a product repeatedly and recommend it to others.
A) geodemographic segmentation
B) the 80/20 rule
C) the long tail
D) customer stickiness
E) geotargeting

Question

Quizplus · Accepted Answer

Customer stickiness refers to the measure of a customer's bond and loyalty to a product. It aims to identify and cultivate relationships with customers who are likely to buy a product repeatedly and recommend it to others.

Used as a Measure of a Customer's Bond and Loyalty