A(n) ________ is typically a nondurable good or service that consumers purchase frequently with a minimum of comparison and effort.
A) specialty product
B) MRO product
C) shopping product
D) convenience product
E) unsought product

Question

Quizplus · Accepted Answer

Convenience products are frequently purchased nondurable goods or services that consumers buy with minimum comparison and effort. Examples of convenience products include soft drinks, snacks, and newspapers.

A(n) ________ Is Typically a Nondurable Good or Service That