In the opening case, Samsung's Global Strategy Group has demonstrated that cultural integration is difficult, with retention rates below two-thirds.
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Q15: The current brand of "global strategy" seems
Q16: If done well, a SWOT analysis will
Q17: A typical "one-size-fits-all" strategy remains the most
Q18: A SWOT analysis resonates well with Sun
Q19: The Japanese use a formal system of
Q21: Semiglobalization involves doing business in either the
Q22: U.S. business students have positive views similar
Q23: During the 1990s there was an increase
Q24: When surveyed about the benefit of globalization,
Q25: The more traditional meaning of global strategy
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