The performance of an alliance can probably be best measured
A)By objective measures only.
B)Through an assessment of learning and experience.
C) Through an assessment of relational capabilities.
D) By a combination of objective and subjective measures.

Question

The performance of an alliance can probably be best measured
A)​By objective measures only.
B)​Through an assessment of learning and experience.
C) ​Through an assessment of relational capabilities.
D) ​By a combination of objective and subjective measures.

Quizplus · Accepted Answer

The performance of an alliance is complex and can be measured by both objective and subjective measures such as financial gains, increased market share, and stakeholder satisfaction. At the same time, it is critical to evaluate learning and experience and assess the relational capabilities that affect the competitiveness of the alliance. Therefore, a combination of objective and subjective measures is the most suitable approach to assess the performance of an alliance.

The Performance of an Alliance Can Probably Be Best Measured