In some industries where pressures for globalization are relatively low, local firms may possess some skills and assets that are transferable overseas, thus leading to a(n) _____ strategy.
A)Defender
B)Extender
C) Dodger
D) Contender

Question

Quizplus · Accepted Answer

The extender strategy involves utilizing a company's existing skills and assets to expand into new geographical or product markets. In industries with low pressures for globalization, local firms may have valuable resources that can be transferred to overseas markets, making the extender strategy a viable option. The defender strategy involves maintaining a local focus and defending a firm's existing markets against outside competition. The dodger and contender strategies are not relevant to the given scenario.

In Some Industries Where Pressures for Globalization Are Relatively Low