A cut flower grower, shipper, and wholesaler uses an e-commerce software program on its website to allow florists to enter their own orders for flowers that are delivered by the end of the next business day. Which type of online business model does this reflect?
A) B2B procurement
B) click-and-mortar retailing
C) B2C procurement
D) fee-based platform

Question

Quizplus · Accepted Answer

The model described is B2B procurement, as it involves a business (the cut flower grower, shipper, and wholesaler) selling directly to other businesses (florists) through an online platform.

A Cut Flower Grower, Shipper, and Wholesaler Uses an E-Commerce