The move of retail banking to use ATMs after Citibank unveiled its first ATMs illustrates the use of information systems to achieve which business objective?
A)improved efficiency
B)customer and supplier intimacy
C)survival
D)competitive advantage
E)improved decision making

Question

Quizplus · Accepted Answer

The move to ATMs was essential for banks to remain competitive and meet customer expectations, thus ensuring their survival in the evolving banking industry.

The Move of Retail Banking to Use ATMs After Citibank