The "Campaign for Real Beauty" (Dove soap) is an example of a brand engagement with political issues.

Question

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The "Campaign for Real Beauty" by Dove soap aimed to challenge traditional beauty standards and promote a more inclusive definition of beauty, which can be considered a political issue. The campaign encouraged women to celebrate their natural beauty and promoted positive body image, which are important topics in the current social and cultural climate.

The "Campaign for Real Beauty" (Dove Soap) Is an Example