Which of the following is an example of "murketing"?
A) targeting multiple demographics at once through broad appeal
B) showing the same commercial more than once during one commercial break
C) using multiple media - television, radio, and Internet - to advertise the product
D) creating a fake documentary in which characters use the product

Question

Quizplus · Accepted Answer

Murketing refers to marketing techniques that are intentionally unclear or confusing, often blurring the lines between advertising and entertainment. Creating a fake documentary in which characters use the product is an example of murketing as it blurs the line between advertisement and entertainment.

Which of the Following Is an Example of "Murketing