The law of diminishing marginal utility does not apply to goods that a person really enjoys.

Question

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The law of diminishing marginal utility states that as a person consumes more units of a good, the satisfaction or utility derived from each additional unit decreases. This applies to all goods, even those that a person really enjoys. Eventually, the consumer reaches a point where the satisfaction from consuming one more unit diminishes to the point where it is no longer worth the cost of obtaining it.

The Law of Diminishing Marginal Utility Does Not Apply to Goods