Syndicated services ________.
A)specialize in one or a few phases of the marketing research project
B)are research studies conducted for different client firms but in a different way
C)are companies that collect and sell common pools of data designed to serve information needs shared by a number of clients
D)offer a wide variety of marketing research services customized to suit a client's specific needs

Question

Quizplus · Accepted Answer

Syndicated services are companies that collect and sell common pools of data designed to serve information needs shared by a number of clients. They do not specialize in a single phase of the marketing research project or offer customized services. Additionally, they conduct research studies in a consistent way for multiple clients.

Syndicated Services ________