When choosing a scaling technique,which of the following factors should be considered?
A)the capabilities of the respondents
B)the levels of information needed (nominal,ordinal,interval,or ratio)
C)the method of administration
D)all of the above

Question

Quizplus · Accepted Answer

All of the factors listed above should be considered when choosing a scaling technique. The capabilities of the respondents will determine the complexity of the scale, the levels of information needed will determine the type of scale used, and the method of administration will determine the format of the scale. Therefore, it is important to consider all of these factors when selecting a scaling technique.

When Choosing a Scaling Technique,which of the Following Factors Should