Cultural differences,especially those involving language,can add to research costs in foreign markets and can increase the .
A)foreign trade
B)response rate
C)reliance on primary data
D)risk of error
E)likelihood of using a smaller sample

Question

Quizplus · Accepted Answer

Cultural differences and language barriers can lead to misunderstandings and misinterpretations of data, which can increase the risk of error in research conducted in foreign markets. Therefore, more resources may need to be allocated to mitigate these risks, resulting in increased research costs.

Cultural Differences,especially Those Involving Language,can Add to Research Costs in Foreign