Operational CRM applications include tools for all of the following except:
A)sales force automation.
B)call center support.
C)marketing automation.
D)customer service support.
E)calculating CLTV.

Question

Quizplus · Accepted Answer

Operational CRM applications do not include tools for calculating customer lifetime value (CLTV). However, they do include tools for sales force automation, call center support, marketing automation, and customer service support.

Operational CRM Applications Include Tools for All of the Following