In which of the following stages of the consumer decision-making process is Josh when he becomes concerned about whether his friends will enjoy the video game he downloaded?
A) Information search and evaluation
B) Need recognition
C) Post-purchase evaluation
D) Purchase decision

Question

Quizplus · Accepted Answer

Josh is in the post-purchase evaluation stage when he becomes concerned about whether his friends will enjoy the video game he downloaded. This stage occurs after buying a product or service, where consumers assess their satisfaction or dissatisfaction.

In Which of the Following Stages of the Consumer Decision-Making