The process of judging something by intuitively comparing it to our mental representation of a category uses the _____ heuristic.
A) availability
B) representativeness
C) vividness
D) matching

Question

Quizplus · Accepted Answer

The representativeness heuristic involves judging the likelihood of an event or object by comparing it to our mental representation of a category. This can lead to stereotyping or making assumptions based on how closely something matches our expectations. The availability heuristic involves judging the likelihood of an event or object based on how easily it comes to mind, while vividness refers to the level of detail and sensory information associated with a memory or mental image. Matching is not a recognized heuristic in psychology.

The Process of Judging Something by Intuitively Comparing It to Our