A cost leadership strategy emphasizes
A)product features.
B)low prices.
C)just-in-time production capabilities.
D)short-run opportunities for cost minimization.

Question

Quizplus · Accepted Answer

A cost leadership strategy focuses on producing and offering products or services at the lowest possible cost to the consumer. This means that the emphasis is on providing low prices rather than product features or short-term cost minimization opportunities. Just-in-time production capabilities may be a part of a cost leadership strategy, but they are not the main focus.

A Cost Leadership Strategy Emphasizes