Which of the following would be the LEAST critical question that a marketing management team might consider when assessing competitors?
A) What are competitors' objectives-what does each seek in the marketplace?
B) What is each competitor's strategy?
C) What are various competitors' strengths?
D) What are various competitors' locations?
E) What are various competitors' weaknesses?

Question

Quizplus · Accepted Answer

While knowing competitors' locations could be helpful in assessing the level of competition in a given area, it is generally considered the least critical factor when compared to understanding competitors' objectives, strategies, strengths, and weaknesses.

Which of the Following Would Be the LEAST Critical Question