Value-based pricing is the reverse process of ________.
A) variable cost pricing
B) cost-plus pricing
C) cost-based pricing
D) good-value pricing
E) value-added pricing

Name: Value-based pricing is the reverse process of ________. A) variable cost pricing B) cost-plus pricing C) cost-based pricing D) good-value pricing E) value-added pricing
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Question

Quizplus · Accepted Answer

Value-based pricing focuses on the perceived value to the customer rather than the cost of the product, which is the focus of cost-based pricing.

Value-Based Pricing Is the Reverse Process of ________