According to the Grand Strategy Matrix, which strategy is recommended for a firm with rapid market growth and a strong competitive position?
A) Market penetration
B) Unrelated diversification
C) Joint venture
D) Retrenchment
E) Liquidation

Question

Quizplus · Accepted Answer

Market penetration is recommended for firms with rapid market growth and a strong competitive position, as it focuses on increasing market share in existing markets.

According to the Grand Strategy Matrix, Which Strategy Is Recommended