Under certain conditions,pricing at less than total costs can make sense as a short-term strategy.

Name: Under certain conditions,pricing at less than total costs can make sense as a short-term strategy.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Pricing at less than total costs can make sense in the short-term if it helps a business gain market share or attract new customers, which can ultimately lead to long-term profitability. However, this strategy should not be sustainable in the long-term as it can lead to financial losses.

Under Certain Conditions,pricing at Less Than Total Costs Can Make