Attracting competitors' customers encompasses:
A) Decreasing promotional efforts
B) Establishing sharper brand similarities
C) Initiating price cuts
D) Increasing purchase size

Question

Quizplus · Accepted Answer

Initiating price cuts is a common strategy to attract competitors' customers by offering a more appealing price point, making it a direct and effective approach to draw in those who are price-sensitive or looking for better deals.

Attracting Competitors' Customers Encompasses