Data on ________ is most likely to be collected using surveys,interviews,and focus groups.
A)customer satisfaction
B)material usage
C)sales
D)fixed input costs

Question

Quizplus · Accepted Answer

Customer satisfaction is a subjective measure that cannot be quantified by simply looking at sales or other financial data. Surveys, interviews, and focus groups are effective ways to gather customers' opinions and feedback on their experiences with a product or service. Material usage, sales, and fixed input costs can be measured using quantitative data sources such as production records and financial statements.

Data on ________ Is Most Likely to Be Collected Using