As Warren concluded his interview with Christina he said, "Congratulations, I know you're going to be glad you decided to use our service. There is no finer service available in New York City. Now, let's make sure we get off to a great start! I will be here next Thursday to begin delivering your system..." The immediate purpose of this dialogue was to:
A)have Christina agree to a larger order before he leaves.
B)get the names of several other prospects from Christina.
C)reduce postpurchase dissonance.
D)avoid an awkward silence while Warren gathered his things so he could leave.
E)enhance his ability to manipulate Christina in the future.

Question

Quizplus · Accepted Answer

The purpose of Warren's dialogue was to reduce post-purchase dissonance. He is reassuring Christina that she made the right decision by choosing their service and is letting her know that they are committed to providing excellent service. This helps to alleviate any doubts or anxiety Christina may have had after making the purchase.

As Warren Concluded His Interview with Christina He Said, "Congratulations