Should we be concerned about media bias? Synthesizing concepts and theories from throughout this chapter, justify your answer.

Question

Quizplus · Accepted Answer

The Answer is Ideal answers will incorporate the following ideas: •Television today narrowcasts more than it did in the past, appealing to niche markets. •There is a greater variety of voices included in today's media, but most people still primarily seek out media sources that reflect their current viewpoint. •Most people perceive others to be more influenced by media bias than they themselves are (third-person effect). •Biased media may set a biased agenda for public conversation. •The diversity of biased sources may lead us to perceive that we are more divided on issues than we really are (cultivation theory).

Should We Be Concerned About Media Bias? Synthesizing Concepts and Theories