In order to achieve market success, a firm merely needs to concentrate on either providing an excellent product/service or devising an insightful marketing strategy.

Question

Quizplus · Accepted Answer

A firm needs to have both a great product/service and a well-executed marketing strategy to achieve market success. Simply having one without the other may not be enough to stand out in a competitive market.

In Order to Achieve Market Success, a Firm Merely Needs