When an individual has a tendency to attribute her success to personal factors and her failure to situational factors, the individual is demonstrating
A) the fundamental attribution bias.
B) the self-effacing bias.
C) the self-serving bias.
D) defensive attribution.

Question

Quizplus · Accepted Answer

The individual is demonstrating the self-serving bias, which is the tendency to attribute one's successes to internal personal factors and one's failures to external situational factors.

When an Individual Has a Tendency to Attribute Her Success