Henry received a bad sunburn on his face when he was skiing last winter.Now,before he starts a day of skiing,he uses a sunscreen on his face to prevent another sunburn.In this case,avoiding a sunburn functions as
A) a negative reinforcer for using a sunscreen.
B) a positive reinforcer for using a sunscreen.
C) a conditioned stimulus for using a sunscreen.
D) an unconditioned stimulus for using a sunscreen.

Question

Quizplus · Accepted Answer

Avoiding a sunburn serves as a negative reinforcer for using sunscreen because it is the removal or avoidance of an aversive stimulus (the sunburn) that increases the likelihood of a behavior (using sunscreen). By using sunscreen, Henry avoids the aversive experience of a sunburn, which functions as a negative reinforcer and increases the likelihood that he will continue to use sunscreen in the future.

Henry Received a Bad Sunburn on His Face When He