The_______________ is a controversial method for measuring prejudice, which pairs positive and negative words with black or white faces and then measures the participant's reaction time.
A) Implicit Associations Test (IAT)
B) fMRI Test
C) Social Distance Procedure
D) Mood Awareness Scale

Question

Quizplus · Accepted Answer

The Implicit Associations Test (IAT) is a controversial method for measuring prejudice that pairs positive and negative words with black or white faces and then measures the participant's reaction time. It is controversial because it reveals implicit biases that people may not even be aware of, which can be uncomfortable for some individuals. The other answer choices are not relevant to this method of measuring prejudice.

The_______________ Is a Controversial Method for Measuring Prejudice, Which Pairs