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Chapter One Introduces Two Different Models That Can Help Companies

Question 70

Multiple Choice

Chapter one introduces two different models that can help companies select and implement the most effective strategy. Which of these models suggests that managers should select the most attractive industry and then use the strategy called for by environmental conditions in that industry?


A) The resource-based view of the firm (RBV) model
B) The competitive dynamics (CD) model
C) The model of strengths, weaknesses, opportunities and threats (SWOT)
D) The industrial organization (I/O) model

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