Advertisers are increasingly shifting larger portions of their budgets to media that cost less and target more effectively.Which of the following does NOT benefit from this shift?
A)outdoor advertising
B)subscription television
C)network television
D)digital radio
E)internet advertising

Question

Quizplus · Accepted Answer

Network television tends to be more expensive and less targeted compared to options like internet advertising, digital radio, or subscription television, making it less beneficial from the shift towards more cost-effective and targeted media.

Advertisers Are Increasingly Shifting Larger Portions of Their Budgets to Media