The process of making a brand an inseparable part of some other form of entertainment such as a feature film or TV program is known as ________.
A)advertainment
B)featured entertainment
C)virtual advertising
D)mediated advertising
E)branded entertainment

Question

Quizplus · Accepted Answer

Branded entertainment is the process of making a brand an inseparable part of some other form of entertainment such as a feature film or TV program. This technique allows brands to engage with consumers in a more subtle and immersive way, rather than traditional forms of advertising.

The Process of Making a Brand an Inseparable Part of Some