A product in the maturity stage will often require ________ advertising.
A)informative
B)comparative
C)persuasive
D)reminder
E)cooperative

Question

Quizplus · Accepted Answer

A product in the maturity stage is generally well-known among its target market, so the main goal of advertising at this stage is to maintain awareness and remind customers of its continued presence. Reminder advertising is designed to keep the product's name and benefits in the minds of consumers, without necessarily providing new or persuasive information.

A Product in the Maturity Stage Will Often Require ________